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Source: Governance & Accountability Institute

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July 20, 2016

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Shareholder Activism on Sustainability Issues -- New Harvard B-School Paper Will Further Inform Us on ESG Materiality and its Impacts on Companies in the Capital Markets

One of the most influential voices of the Harvard B-School faculty on corporate sustainability and sustainable investing trends is George Serafeim, the Jakurski Family Associate Professor of Business Administration.  He has teamed with Calvert and other organizations to produce a substantial, impressive body of work related to “making the investment” and “making the business” cases for both corporate managers and boards, as well as for institutional and individual investors.

In a commentary in the July 12th issue of the Harvard Business Review, he presents key highlights of a paper just published by him and his research team (Jody Grwal and Aaron Yoon) on the positive and negative affects of shareholder activism and capital market results (for affected companies).  The team looked at 2,665 proxy resolutions filed between 1997 and 2012 and presents in-depth research findings and conclusions in their paper (“Shareholder Activism on Sustainability Issues”). 

The importance of “Materiality” of “G” and “ESG” issues played a key role in what happens for the target companies in the capital markets, short- and longer-term after corporate managements took action on the issues raised in engagements and where proxy campaigns resulted. 

Where an ESG issue raised by shareholders was about an issue / issues that were indeed material, and corporate management responded by making changes, adjusting policies and practices and so on, there were positive results [for the company] in the capital markets. Where the issue E, S or G issue raised was im-material, management response had the opposite effect.

Why if the issue is not material and management responded (even though the shareholder resolution did not receive a majority vote) would (1) management react and (2) the capital market impact would be negative (share price declines, for example)?  The authors set out three primary reasons.

First, incentives of managers and investors were “mis-aligned,” and management may agree to initiatives that will destroy financial value because they believe they (top managers) will benefit.  Second, corporate managements struggled to really understand “material” and “immaterial” shareholder requests.  Third, management responded, taking action to divert attention away from really material issues that were problematic. (Example: a financial firm responding to a less material environmental issue (fossil fuels) to divert attention away from a material issue like making false advertising claims.)

Authors Serafeim, Grewal and Yoon caution:  while policy experts have argued that E and S issues divert the attention of senior management and directors away from more important work…we show this position is supported in case of financially immaterial ESG [shareholder] proposals.  “Our results suggest that one should be careful about over-generalizing, since a significant number of ESG proposals are financially material and associated with subsequent increase in market valuation.”  The research project findings will no doubt be carefully studied by shareholder activists in all quarters of the financial markets, whether ESG-focused or mainstream (such as hedge fund managers).  

The HBR article and the comprehensive 60+ page paper with sector/industry materiality mapping, capital market charting, reference review, and other important resources, has quickly become a topic of conversation in the institutional investment community. 

At G&A Institute we are having many ongoing conversations with both corporate managers and our colleagues in the investment community on “materiality,” with the information or data being discussed often viewed by “the beholder.”  (Remember the old saying, “Beauty is in the eye of the Beholder?”)  The topic of materiality is at the heart of the new sector and industry standards published by SASB, and in the fourth generation (G4) of the Global Reporting Initiative (GRI) frameworks.  Professor Serafeim’s paper will fuel further, deeper debate on the possible “real world” effects (such as impact of share price) of corporate managements’ and investors’ engagements on “material” and “im-material” issues and topics. 

We share some of our thoughts on the critical issue of “materiality” and the services and resources that we provide our G&A Institute web site -- check out our Materiality Assessments & Strategies services.  

For a really good read on highlights of the paper, see our Top Story -- “The Fastest-Growing Cause for Shareholders is Sustainability.”  Congratulations to Professor George Serafeim and his colleagues for publishing the important paper “Shareholder Activism on Sustainability Issues.”

 

Top Story

The Fastest-Growing Cause for Shareholders Is Sustainability
(Wednesday - July 13, 2016)
Source: Harvard Business Review - Ask someone to name the demands that activist hedge funds make of companies and they’ll likely list corporate governance issues like board changes and executive compensation, or perhaps some form of restructuring. In fact...

 

Youth Feature
Who Runs the World? Girls!
(Friday - July 15, 2016)
Source: Lauren Mazurek, G&A Sustainability Update - What I realize is 62 million girls around the world are not in school and do not have the opportunity to be educated. For girls in east Africa, boys are 1 1/2 times more likely to complete secondary educations than girls. Girls...

 

Sustainability in Focus

It Is Time to Develop and Apply a Set of Standardized Sustainability Metrics
(Monday - July 11, 2016)
Source: Sustainable Times - Efforts to measure corporate sustainability performance are now rampant. Many companies are actively working to improve the measurement of their sustainability impact; a Google search of “corporate sustainability metrics” yields...

Embracing sustainability worth time, effort
(Monday - July 11, 2016)
Source: Pacific Coast Business Times - Conversations about the role of sustainability in a business organization can become heated. There are many supporters, but a number of skeptics as well. There is no argument that excessive use of hazardous materials, waste...

The 3 Ps for leading the insanity of sustainability
(Tuesday - July 12, 2016)
Source: Greenbiz - In the beginning of my sustainability career, I didn’t like these contrary and opposing forces until I realized that sustainability leadership is anything but harmonious, especially as you lead big changes. You are in charge of... 

How the Retail Furniture Industry Is Incorporating Sustainability Into Product Design
(Tuesday - July 12, 2016)
Source: Triple Pundit - It has become painfully obvious that certain resources won’t last forever, and that it falls upon us to limit the damage caused to the world around us. In fact, the Green Issue is everywhere; from homes and schools to small...

The 2030 Agenda: A Fresh Start Towards Global Sustainability?  
(Wednesday - July 13, 2016)
Source: InDepth News - The 2030 Agenda for Sustainable Development adopted unanimously at the United Nations by world Heads of States and Governments in September 2015 is highly ambitious. If taken seriously it has the potential to change the...

Hewlett Packard Enterprise's CSO Lara Birkes on sustainability
(Wednesday - July 13, 2016)
Source: GreenBiz - Taking the helm of a major corporation’s sustainability program is rarely easy, but when Lara Birkes became chief sustainability officer of Hewlett Packard Enterprise, she found the transition smoother than expected. She was...

Embracing sustainability
(Thursday - July 14, 2016)
Source: Cattle Network - Some of the biggest names in the food business—McDonald’s, Wal-Mart, Tyson Foods and Cargill, for instance—are moving forward with sustainability programs that show consumers they care about how their business impacts the rest of...

Majority of Global Seafood Consumers Putting Sustainability Concerns Over Price, Brand
(Thursday - July 14, 2016)
Source: Sustainable Brands - The largest-ever global analysis of attitudes toward seafood consumption, released today, has found that sustainability is a key driver for seafood purchases: Across 21 countries, sustainability is rated more highly than price...

American Forest & Paper Association progresses toward sustainability goals
(Thursday - July 14, 2016)
Source: Recycling Today - The American Forest & Paper Association (afandpa.org) (AF&PA) released its 2016 Sustainability Report, showcasing the U.S. pulp, paper, packaging, tissue and wood products manufacturing industry's commitment to sustainability...

Hess Corporation’s 2015 Sustainability Report Shows Commitment to Safety and Responsible Business Practices
(Thursday - July 14, 2016)
Source: Business Wire - Hess Corporation (NYSE:HES) today released its 2015 Corporate Sustainability Report, providing a comprehensive look at the company’s strategy and performance on safety, environmental, social and governance programs and...

The Secret Weapon of Effective Sustainability Project Managers
(Friday - July 15, 2016)
Source: Triple Pundit - A few years ago, I interviewed dozens of sustainability project managers (SPM) at medium-sized businesses to better understand what enabled their success. The interviews boiled down to three questions. Think about your best...

How Coca-Cola, Unilever, AkzoNobel, Other Leading Companies Report on Sustainability
(Friday - July 15, 2016)
Source: Environmental Leader - Corporate sustainability initiatives — and effective sustainability reporting — can improve brand reputation, help companies attract and keep good employees, and even create new revenue streams...

Kimberly-Clark Corporation Unveils New Sustainability Strategy and Goals
(Friday - July 15, 2016)
Source: Just Means - Kimberly-Clark Corporation recently published its annual report on sustainability, providing a comprehensive update on the company's efforts and introducing new sustainability priorities and goals through 2022.

Comerica Releases Sustainability Progress Report
(Friday - July 15, 2016)
Source: PR NewsWire - Comerica Incorporated today announced the release of its most recent corporate sustainability publication at www.comerica.com/sustainability. The 2015 Comerica Sustainability Progress Report covers the latest...

 

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G&A Institute Sustainability Update
Informative, insightful, thought provoking Governance & Accountability Institute's blog focusing on the sustainable world evolving daily before our eyes.  Read it, absorb it, question it and challenge. Recent posts:

Corporate CEO Weighs In on Sustainability With Advice for His Peers, NGOs, Government

CSOs – CROs – On the Rise in Corporate America… Which Way is Forward in These Key Titles?

Think Big & Bold — Think Grand Vision: Embrace Sustainability As “America’s Grand Strategy?”

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Corporate Sustainability & Responsibility Reporting
Understanding the complexities (the risks and opportunities) of the ESG operating environment; in the new normal of the capital markets, who is monitoring your company, what are they saying, how are they characterizing your enterprise, and what are the outcomes of this monitoring, ranking, rating and opinion-shaping? 
Learn more About G&A's Corporate Sustainability & Responsibility Reporting

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FLASH REPORT: Eighty One Percent (81%) of the S&P 500 Index Companies Published Corporate Sustainability Reports in 2015





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Featured Events

Sustainability & Corporate Responsibility Reporting

G&A Institute is the exclusive Data Partner for the Global Reporting
Initiative's (GRI
) in the USA, UK and Ireland.  A G&A team of six or more perform this pro bono work on behalf of GRI. Over the past 5+ years, G&A has analyzed more than 5,000 sustainability reports in this role and databased more than 100 important data points for each of the five thousand reports.

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Navigating the way to sustainability...
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Copyrights for other providers are noted where appropriate. Please credit the source if quoted.
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ESG Issues & Players

Recent Policy Movement In Northeast US Could Start Offshore Wind Boom
(Wednesday - July 13, 2016) Associated Profiles : Bloomberg New Energy Finance
Source: CleanTechnica - The bill, which was drafted in early May, could help trigger a $10 billion development pipeline, according to Bloomberg New Energy Finance analyst Tom Harries. Already, DONG Energy, Deepwater Wind, and Offshore MW...

The diversity of life across much of Earth has plunged below ‘safe’ levels
(Friday - July 15, 2016)
Source: Washington Post - In an ambitious study that represents the latest merger between big data approaches and the quest to conserve the planet, scientists have found that across a majority of the Earth’s land surface — including some of its most...

No balance: oil markets still oversupplied, now growth is stuttering
(Wednesday - July 13, 2016)
Source: Reuters - Oil industry hopes that markets are about return to balance, ending a global glut that pulled down prices by over 70 percent between 2014 and early 2016, might be abruptly dashed...

Europeans Fear Refugees Will Bring Terrorism, Take Jobs: Study
(Tuesday - July 12, 2016)
Source: Newsweek - Europe’s ongoing refugee crisis and the threat of terrorism are “very much related” in the minds of many on the continent, according to a new study from the Pew Research Center...

 

Asset Managers, US Pension Funds,
Sovereign Wealth Funds

The Bull Market You Haven’t Seen
(Friday - July 15, 2016)
Source: Bloomberg - The way Douglas Peebles talks about the $100 trillion global bond market, you’d never guess that bond investors have been on a winning streak. “The market in most countries is completely dysfunctional,” says Peebles, chief...

Fed's Beige Book: Economic activity increased at modest pace in most regions
(Thursday - July 14, 2016)
Source: CNBC - The U.S. economy continued to expand from mid-May through the end of June but there was little indication that inflation would surge any time soon, the Federal Reserve said on Wednesday...

M&A by sovereign investors drop 26% in Q2
(Tuesday - July 12, 2016) Associated Profiles : Sanabil al-Saudia - (Has been known as Public Investment Fund), Hassana Investment Company
Source:  asia-first.com - Global sovereign investors were involved in 39 deals in Q2 of this year, making USD14.1bn worth of acquisitions, according to data compiled by Thomson Reuters. The amount, however, meant that M&As by sovereign...

CalPERS' private equity fees under the microscope
(Sunday - July 10, 2016) Associated Profiles : California State Teachers’ Retirement System
Source: Los Angeles Times - CalSTRS in particular had raised concerns that if the bill became law it could endanger those returns because some private equity firms might choose not to work with California pension funds, preferring...

 

Watching the Watchers

International Institute for Sustainable Development (IISD)
Headquarters: Winnipeg, Manitoba, Canada, with offices in Ottawa, New York, and Geneva, Switzerland
Established: 1990
 
KEY PARTNERS
Collaborationshave involved over 200 organizations, such as Wildlife Conservation Society, Inter Press Service, and United Nations Conference on Trade and Development
 
OVERVIEW / MISSION
The International Institute for Sustainable Development (IISD) summarizes its work by stating:

“The International Institute for Sustainable Development (IISD) is a Canadian-based, public policy research institute that has a long history of conducting cutting-edge research into sustainable development.”

BACKGROUND
IISD is a non-profit organization founded in 1990. IISD has collaborated with over 200 other organizations, and it claims a “diverse, multi-talented team of over 100 staff and associates located in over 30 countries.” The organization receives funding from the governments of Manitoba, Canada, and other countries, as well as United Nations agencies, foundations, individuals, and businesses. Expenses for the fiscal year 2010-2011 were just under CDN$15.8 million, with the largest area, at 33%, being trade and investment.

METHODOLOGIES / OPERATIONS
IISD operates a broad range of collaborative programs around the world, leveraging staff and resources. The organization sees itself as a think tank that also applies its research. As IISD’s themes (see “Research,” below) show, the organization looks at sustainability from many angles, and its list of funders (PDF online) shows support from an unusually diverse and international pool of business, nonprofit, and government sources.

The Publications Centre has available hundreds of publications in 26 thematic areas, plus “General.” (Note: Some titles were published and/or written by other organizations or in collaboration with IISD.)

Titles released in early 2012 include Conservation and Peacebuilding in Sierra Leone and Harnessing the Power of Public-Private Partnerships: The role of hybrid financing strategies in sustainable development.

News  Sweeps

SustainabilityHQ Highlights is prepared by the Governance & Accountability Institute, Inc. based on continuous monitoring of trends and developments in Sustainability and ESG. Click here for more information on the Governance & Accountability Institute’s SustainabilityHQ resources. The SustainabilityHQ platform is available by subscription.

Governance & Accountability Instiute is the “Sustainability Headquarters™” for clients in the corporate, investment, public and social sectors. Based in New York, G&A is a for-profit consulting organization providing a range of value-added strategies, services and resources related to ESG & sustainability to clients in the corporate and capital markets communities.The G&A services portfolio includes: Sustainability Reporting; Assistance with GRI Report Alignment Services; GRI G4 Reporting; Gap Analysis; Materiality Assessments & Strategies; Stakeholder Engagement; Peer Benchmarking; Critical Issues Management; Coaching / Training; Stakeholder Report Review; Sustainability / Responsibility Report Announcement Services; Sustainability Recognitions/Awards; Public Relations Programs; Communications & Marketing; Event / Speaking Opportunities; Writing & Editing Assistance; Investor Data Review & Enhancement; Third Party Investor Data Providers Assistance; ESG Investor Engagement; Shareholder List Profiling; Investor Roadshows; Investor Perception Surveys.

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